Black real estate group focuses on community investment

AChafukira • April 17, 2019

Tuliza Noela, a junior at Wisdom High School in Mid-West Houston, deliberated Thursday morning over her budget. She decided she would live with relatives instead of renting her own place, since the resulting savings could be applied toward a new car. Noela framed the decision as a matter of financial security. With used cars, she explained, “there might be some issues.”

The exercise was part of a financial literacy class during Realtist Week, a series of outreach events hosted by the Houston Black Real Estate Association and its sister organizations across the nation. Founded during a time when black real estate agents were not allowed to become Realtors (instead, HBREA members are called Realtists) the association has always had a twofold mission. In addition to helping people buy and sell homes, it supports programming and raises awareness to overcome a legacy of discriminatory housing practices.

As part of Realtist Week, HBREA members visited a church and met with politicians. On Saturday from 10 a.m. to 3 p.m., the organization will host its marquee event, a wealth-building fair at Good Hope Missionary Baptist Church near Texas Southern University that will feature banks, city officials and nonprofits. HBREA leaders expect 4,000 to attend.

Noela was part of a class led by LaTisha Grant, who coached students as they planned out their fictional budgets as part of one of HBREA’s financial literacy workshops that teach students and adults how to build the wealth that could one day be invested in a home.

In her class, the students used beans to represent their salaries. When a student cried out that he needed one more bean to make his budget work, Grant, who runs the Women’s Council, an education-focused auxiliary of HBREA, raised her eyebrows and flashed a grin.

“You could ask your employer for an advance,” she said, pretending to mull over his options. “But they’re not going to give it to you. You could ask a friend for a bean, but they all have the same number of beans as you. You’re going to have to re-allocate one of your beans.”

Raising Awareness

HBREA was founded in 1949 by a group of 11 real estate brokers; since then, its membership has grown to more than 350. Realtist Week has been celebrated by the group since its founding and often draws new members. During Realtist Week last year, membership grew by 20 percent.

LaDonna Parker, president of HBREA, said the goal of Realtist Week was to raise awareness about the organization’s resources. “We work with everyone, from the underrepresented to the accomplished,” she said. “We want people to know: Whether they need credit repair or investment advice, we are a resource.”

In addition to budgeting lessons, HBREA and the Women’s Council offer classes to students and adults about understanding and improving credit scores, buying a home, down payment assistance programs and entrepreneurship.

The classes are funded in part by the Community Reinvestment Act, a federal law designed to encourage commercial banks to meet the needs of borrowers in all segments of their communities. Banks are evaluated on whether they have a record of serving people of different incomes who live in different neighborhoods, including low-income neighborhoods, requirements enacted in 1977 to prevent redlining.

Challenges Loom

As the students revised their budgets — Grant announced an economic downturn that had reduced their salaries to 13 beans from 20 — HBREA was grappling with a potential funding change of its own. The Trump administration is considering making changes to the Community Reinvestment Act to lessen the burden on financial institutions.

According to National Community Reinvestment Coalition, a nonprofit that tracks lender community investment, the act has resulted in $980 billion investment since 1996. The bulk of investment is made in the form of loans in low- and moderate-income neighborhoods.

Other investments qualify as well, including becoming an equity partner in an affordable housing project or donations to groups like HBREA that engage in financial literacy training. Often, when banks are preparing for a merger and realize their compliance Community Reinvestment Act will be scrutinized, they will step up their philanthropic initiatives.

On April 3, the Treasury released a memorandum recommending changes to the way Community Reinvestment Act compliance is evaluated and re-examining how it will define whether banks meet the needs of borrowers in all segments of the communities. The changes could have wide-ranging consequences for how banks make loans, investments and donations in low-income neighborhoods.

Aiming for Self-Sufficiency

Parker was adamant that there was no room to reduce the requirement for banks to lend to all segments of the community. “Inequality is unconstitutional,” she said firmly.

But if those changes result in reduced funding for educational initiatives, Parker said HBREA is ready. The organization is in the early stages of what could become a new business model. Parker said the HBREA is exploring the possibility of becoming a property owner itself, taking advantage of the new Opportunity Zone tax incentive program to build a headquarters that would also generate revenue by leasing space to minority-owned businesses and providing a senior or assisted living center.

The revenue stream from such a project could ensure HBREA’s mission would be funded for years to come. “Self-sufficiency is always the goal,” she said.

That goal also echoed throughout the classroom at the end of the financial literacy class, with multiple people saying they would have saved more and purchased health insurance if they could have started over.

“I’m going to invest in my retirement,” said Eyanni Waterman, also a junior, as the workshop drew to a close and students prepared to return to their day-to-day lives.


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March 19, 2025
The National Building Black Wealth Day Follows The Resounding Success of Our Mid-Winter Conference In February, Where We Equipped Our Community With the Tools, Strategies, and Insights Needed to Thrive In an Evolving Industry. ST. LOUIS, MO— The National Association of Real Estate Brokers (NAREB) will present its second annual National Building Black Wealth Day on April 12, 2025, with live events in more than 100 cities across the country. Seminars and one-on-one sessions will empower communities with steps towards homeownership, property investment, starting a business, and other wealth-building opportunities. An internet feed will make virtual sessions accessible to a national audience. To register for the in-person events in 100 cities, please go to XXXXX. To register for the virtual sessions on Zoom, click HERE. Act quickly as the virtual sessions have limited spots available. We also encourage you to share this opportunity with your networks to help us reach more Black consumers. Key partners in the tour, include the African American Mayors Association, Inc., Alpha Phi Alpha Fraternity, Inc., Church of God in Christ, Inc., the National Baptist Convention, Delta Sigma Theta Sorority, Inc., National Bar Association, Phi Beta Sigma Fraternity, Inc. and Zeta Phi Beta Sorority, Inc. “Participation by our partners underscores their commitment to empowerment and economic development in our communities,” said Dr. Courtney Johnson Rose. “The Building Black Wealth Tour is expanding for 2025. We are bringing together families, lenders, attorneys, and real estate professionals to discuss and implement strategies for increasing Black homeownership and building wealth within Black communities.” Rose noted that NAREB’s 2024 State of Housing in Black America report found that more than two million mortgage-ready Black Americans have the income and credit to buy a home but have not yet become homeowners. In addition, 1.75 million Black millennials make over $100k annually and are poised to be homeowners. Further, Freddie Mac tracks the number of “mortgage-ready” renters nationwide , meaning they can meet certain income and credit requirements to qualify for a mortgage. Their researchers determined that as of January 2021, two million Blacks ages 45 or younger are near mortgage-ready, while another 3.4 million are potentially mortgage-ready. “Our tour aims to reach these Black consumers,” said Dr. Rose. “We are providing them with data and information on why they should be homeowners. We explain the many benefits of homeownership, such as building wealth, stable communities and building equity for retirements, college educations for their children, starting a business or more.” On National Building Black Wealth Day, hundreds of families and individuals will be armed with the information needed to make wealth-building decisions. Among the opportunities/Workshops are: What to do with Big Momma's House? ABCs of Homebuying Real Estate Investing Down Payment Assistance Explore Careers in Real Estate Free Career Fair Free Health Screenings One On Ones with Real Estate Attorneys One On Ones with Housing Counselors The Black Wealth Day comes after NAREB’s successful Mid-Winter Conference in Ft. Lauderdale, Florida, last month. This year’s conference, themed "Navigating New Horizons," empowered real estate professionals with the tools, strategies, and insights needed to thrive in an evolving industry. Speakers included Dr. Egypt Sherrod , Host and Executive Producer of HGTV’s Married to Real Estate; Catrese Fields Alston, Philanthropist and CEO of Le-Bleu Diamond Corporation; Hill Harper , Award-Winning Actor and Activist and Laura Escobar , President of Lennar Mortgage and 2025 Chair of the Mortgage Bankers Association (MBA). “Our Mid-Winter Conference helped NAREB Realtists® prepare for the shifting landscape of the real estate industry,” said Dr. Rose . “Realtists are on the front lines, working with families to secure homeownership and build generational wealth. In today’s challenging market, our members are more valuable than ever, and this conference ensured they have the knowledge and support to make a lasting impact in Black communities.” ABOUT THE NATIONAL ASSOCIATION OF REAL ESTATE BROKERS NAREB was formed in 1947 to secure equal housing opportunities regardless of race, creed, or color. NAREB has advocated for legislation and supported or instigated legal challenges that ensure fair housing, sustainable homeownership, and access to credit for Black Americans. Simultaneously, NAREB advocates for and promotes access to business opportunities for Black real estate professionals in each real estate discipline. From the past to the present, NAREB remains an association that is proud of its history, dedicated to its chosen struggle, and unrelenting in its pursuit of the REALTIST®’s mission/vision embedded goal, “Democracy in Housing.”
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